Skip to content

Cart

Your cart is empty

Continue shopping

Built for Women. Designed From the Ground Up.

2 min read

As women’s participation in running approaches 50%, most performance shoes are still based on male data and male foot shapes. Our research review looked closely at female anatomy, biomechanics, and life-stage changes — and then asked a simple question:

What changes when you design specifically for women?

Everything.


A True Female-Specific Last

Female feet are not just scaled-down male feet. On average, women have narrower heels, lower ankle heights, smaller instep circumference, and different forefoot proportions — especially around the fifth metatarsal.

So we built a last from scratch.

Narrower heel: We reduced the heel width at its base and adjusted the back angle to reduce pressure on the Achilles. Instead of traditional foam that compresses over time, we use discreet nitrogen-infused pockets for secure lockdown without bulk or overtightening.

Refined instep: The instep height and girth are shaped to match female anatomy, preventing lace pressure and slippage. A low-stretch TPU internal structure connects into the lacing system to hold the foot securely without over-compression.

Roomier toe box: We expanded both width and height in the toe box to allow natural toe splay, accommodate changes over time, and reduce pressure at the outer forefoot. A breathable TPU mesh upper stretches where needed while maintaining structure.


The VeloPropulsion System: Tuned for Female Mechanics

Lower body structure, Q-angle differences, and hormonal shifts can influence stability and force absorption. Most plated shoes were developed and tested primarily on men.

Our midsole system uses a tunable Pebax plate sandwiched between two layers of nitrogen-infused supercritical foam.

  • The top foam compresses on impact.
  • The radiused Pebax plate slows and disperses that compression.
  • The bottom layer rebounds quickly for efficient energy return.

Pebax allows us to fine-tune stiffness relative to female mass and shoe size — delivering propulsion without excessive rigidity through the forefoot.

The result is controlled landings, stable heel support, and a smoother toe-off.


Fit, Stability, and Longevity

We include two insole options to fine-tune fit and underfoot feel. The heel collar is shaped for lower ankle height. The outsole compounds are selected for grip, durability, and weight reduction depending on the model.

Across all details, the focus remains the same: alignment over adaptation.


Why It Matters

Women remain the most injury-prone group in running, and much of sports science research has historically underrepresented them. Comfort, stability, and propulsion aren’t marketing terms — they are structural requirements when you design for real female anatomy.

We didn’t shrink a men’s shoe.

We built a performance system around the female runner.

Share